Changing consumption habits together with the opportunities offered by innovation are leading companies to adapt their existing models, to digitalise distribution methods and to diversify and combine distribution channels to satisfy customers and optimise the value creation.
These transformations as growth drivers and factors of performance for business players are both essential elements of a commercial strategy adapted to consumer expectations and a substantial development lever in competitive markets.
Our team is acutely aware of the stakes and challenges that such transformations represent for companies in terms of market agility, the management of upstream/downstream commercial relations and internal adaptation. Through our knowledge, we will assist you in all stages of such transformation, be this giving advice, assisting in litigation, or making recommendations that meet your needs, using a method adapted to your particular company.